Winter is a magical season for bringing people together. When it's cold and dark outside, we seek warmth, connection and experiences. From end-of-year galas to staff parties or conferences, an atmospheric winter event can be the highlight of the year. But how do you ensure that your winter event really makes an impression?
In this article, you will find practical tips and discover how a suitable winter event location can make all the difference.
1. Create warmth with lighting and styling
In winter, atmosphere plays an even greater role than in other seasons. Warm lighting, candlelight effects or colourful LED projections create an instant impact. Combine this with winter styling, such as wooden accents, green plants, warm fabrics and comfortable lounge areas. Your guests will immediately feel welcome.
Example: in the Event Greenhouse, the natural light and green décor provide a warm base, which is easily complemented with winter accents.
2. Choose catering that suits the season
Food and drink are decisive factors in your guests' experience. In winter, hearty buffets, regional dishes and hot drinks such as mulled wine or hot chocolate are always popular. Also consider comfort food and surprising vegetarian options.
Tip: work with local suppliers and seasonal products. Not only does this add flavour, it also fits in with a sustainable image. The Midden Nederland Hallen, for example, works with regional partners and employs a zero-waste approach in which waste streams are fermented into biogas.
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3. Ensure comfort and sustainability
A frequently heard concern: is a large event comfortable in winter? The answer: yes, provided you choose a well-insulated and sustainably heated location. Modern technologies such as heat and cold storage and solar energy ensure that it is comfortable indoors, without compromising your sustainability ambitions.
Example: the Midden Nederland Hallen are completely energy-neutral with more than 5,000 solar panels and a unique insulation system, ensuring that guests are always comfortable.
4. Make use of entertainment and interaction
A winter event becomes even more special with live music, a creative act or interactive elements such as quizzes and photo opportunities. Especially around the festive season, guests appreciate a programme that is both connecting and festive.
Tip: coordinate entertainment and technology well. Large LED screens or smart AV solutions enhance the experience and ensure that every element comes into its own.
5. Think ahead: timing is everything
Winter events often require more preparation than expected. Companies start planning their end-of-year parties as early as September or October. So make sure you book your venue and suppliers well in advance. This will prevent disappointment and give you more scope to play with creative ideas.
The Midden Nederland Hallen as a winter event location
Whether you opt for an intimate dinner, a grand award show or a business conference, the Midden Nederland Hallen combine three unique atmospheres under one roof: the light-filled Evenementenkas, the industrial Evenementenhal and the creative Theaterhal. All can be flexibly arranged and are equipped with high-quality technology, sustainable catering and experienced event teams.
See also our page on sustainability for more information about our circular approach.
Ready for your atmospheric winter event?
With the right mix of lighting, styling, catering and entertainment, you can turn any winter event into an unforgettable experience. Are you looking for a winter event location that combines comfort, sustainability and atmosphere?
Plan your atmospheric winter event at the Midden Nederland Hallen and experience for yourself how warmth and experience come together in one unique complex.
